Creative Leadership & Operations
I build creative teams, systems, and experiences that make complex work simpler.
My work sits at the intersection of development, creative direction, operations, technology, and strategy. With 18+ years in design and creative leadership, I’ve evolved from creating the work to building the environments that enable teams to create better work at scale.
I’m interested in the space between creative vision and execution—how teams work, how decisions get made, how resources are managed, and how technology can remove friction from the process.
18+ Years in design and creative leadership
60+ Employees impacted through process initiatives
95% AI knowledge-base adoption
100% Smartsheet adoption across teams
How I lead
Creative Direction
Establishing vision, design systems, and standards that create consistency without limiting creativity.
Creative Operations
Building workflows, resource-management systems, and processes that give teams clarity, improve efficiency, and create capacity for the unexpected.
Technology & Innovation
Using emerging technologies—including AI and automation—to simplify complex processes and create new opportunities for creative teams.
Cross-functional Leadership
Bringing creative, business, regulatory, legal, technology, and learning teams together around shared goals and practical solutions.
From creating to enabling
Some of my most meaningful work isn't something you can see in a final design.
It's the system behind it.
I've built workflows that give leaders visibility into team capacity and organizational demand. I've helped establish cross-functional processes that reduce friction between creative and regulatory teams. I've partnered with IT, Legal, and Regulatory to introduce AI into everyday workflows. And I've developed and integrated design systems that allow teams to produce consistent experiences across multiple formats and platforms.